The LPN and HHM logos take cues from Latin American textiles, with a variety of distinctive marks to create movement and energy. The color palette pulls in a broad spectrum to reflect the vibrancy of Hispanic culture. The organic intersections flowing between the letters are loosely reminiscent of a river or path, and simultaneously a patchwork or puzzle. These logos celebrate the beauty, uniqueness, and strength of the diverse people and countries that make up the Latinx community.
ClientRockwell AutomationRoleDesigner